Strategic Management: Formulation, Implementation, and Control in a Dynamic EnvironmentRoutledge, 2013 M10 31 - 338 pages Airborne Express, Hershey's, Motorola, Pillsbury—how do the executives of international corporations formulate effective strategies for corporate success? Filled with helpful insights into the state of the art in strategic management, this book provides a framework for the formulation, implementation, and control of strategies for all types of domestic and global organizations. You'll also find 21 suggested corporate cases for analysis (complete with reference sources), including Blockbuster Video, PepsiCo, Harley-Davidson, Nike, Home Depot, and Microsoft. This up-to-date volume gives you a comprehensive overview of strategic management in an easy-to-read format. It addresses important current issues, such as TQM (Total Quality Management), reengineering, benchmarking, and the formulation of strategic management in international markets. Strategic Management: Formulation, Implementation, and Control in a Dynamic Environment is a part of The Haworth Press, Inc. promotion book series edited by Richard Alan Nelson, Ph.D., APR. Here is a small sample of what Strategic Management: Formulation, Implementation, and Control in a Dynamic Environment will teach you about:
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Strategic Management: Formulation, Implementation, and Control in a Dynamic ... Abbass F. Alkhafaji No preview available - 2003 |
Common terms and phrases
achieve action analysis approach areas assess Ben & Jerry’s Blockbuster business policy business strategy business unit Circuit City company’s compete competitors corporate culture corporate strategy corporation’s cost countries customers decisions determine differentiation economic effective employees ensure environmental Environmental scanning evaluation example external environment factors firm firm’s for-profit foreign Gap Inc global goals groups Harley-Davidson human resources implementation process important improve industry integration investment involves long-term major managerial market share matrix measure ment mission statement MNCs multinational needs NFP organizations not-for-profit organizations operations opportunities orga organization’s organizational overall pany percent performance position profit reengineering requires result Rite Aid Snapple stakeholders stockholders strat strategic management strategic management process strategic planning strategists strategy formulation strategy implementation structure success tegic tion tive today’s Tootsie Roll Industries top management total quality management Victoria’s Secret